Peggy Bridal Is Coming Home: Introducing Our New Holmfirth Bridal Destination

We have some very exciting news to share…

After an incredible journey serving brides across both Holmfirth and York, Peggy Bridal is returning to its roots. From Saturday 4th July, we will be opening the doors to our beautiful new home at 14 Huddersfield Road, Holmfirth - the original Dotty Bridal building where it all began.

This move marks the start of an exciting new chapter for Peggy Bridal and, most importantly, allows us to create an even better experience for every bride who walks through our doors.

Why We’re Moving...

When we launched Peggy Bridal, our mission was simple: to offer brides an unforgettable bridal shopping experience, designer gowns from some of the industry’s leading brands, and exceptional value that makes dream dresses accessible to more brides.

Over the last few years, we’ve had the privilege of helping hundreds of brides find their perfect gown across our Holmfirth and York boutiques. As we look to the future, we recognised an opportunity to bring everything we do best together under one roof.

By consolidating our boutiques into one larger destination store, we’ll have all of our gowns, stylists, expertise and resources in one place. This means more choice, more availability and an even better experience for every Peggy bride.

One Amazing Boutique, One Unforgettable Experience...

Our new home at 14 Huddersfield Road gives us the opportunity to create the boutique experience we’ve always dreamed of.

Brides will have access to our full collection of designer gowns in one location, giving them more styles, more sizes and more opportunities to find “the one”.

With our entire styling team based in one boutique, we’ll be able to offer the personalised service that Peggy Bridal is known for while ensuring every appointment feels relaxed, luxurious and completely focused on the bride.

Whether you’re searching for a modern minimalist gown, a dramatic ballgown, a fitted silhouette or something entirely unique, you’ll be able to browse our largest selection yet.

Luxury Bridal Without the Luxury Price Tag

One thing that isn’t changing is our commitment to value.

Peggy Bridal remains a sample bridal boutique, meaning brides can purchase genuine designer wedding dresses at significantly reduced prices compared to traditional made-to-order bridal stores.

Our gowns are available to take home much sooner, often for a fraction of their original retail price, while still delivering the excitement, service and experience of a luxury bridal boutique.

We believe every bride deserves to feel incredible when shopping for her wedding dress, regardless of budget, and our new boutique will allow us to continue delivering exactly that.

Important Dates

Peggy Bridal, 13 Victoria Street

Our current Victoria Street boutique will continue trading until Sunday 28th June.

Appointments remain available until this date and we’d love to welcome as many brides as possible before we close our doors.

To celebrate this exciting transition, we’re offering:

• £100 OFF any dress purchase until closure

• A special sale rail with dresses from just £299

This is the perfect opportunity to find an incredible designer gown at an even more incredible price.

Booking is essential during this period.

Creating Something Special

While our doors will be closed between 29th June and 3rd July, we’ll be hard at work behind the scenes preparing our new home.

From moving our collection of designer gowns to styling the boutique and creating beautiful new spaces for our brides, every detail is being carefully planned to ensure your visit feels truly special.

We can’t wait to reveal the finished result when we open our doors on Saturday 4th July.

Peggy Bridal 14 Huddersfield Road

Our beautiful new boutique will officially open from Saturday 4th July.

We’ll be celebrating throughout launch weekend and inviting brides, families and supporters to join us for a glass of bubbles while exploring the new space.

We can’t wait to welcome you through the doors.

Already Have An Appointment Booked?

If you have an appointment scheduled after 28th June, please don’t worry.

A member of our styling team will be contacting you directly to discuss the changes and confirm your appointment details.

The new boutique is located just a short five-minute walk from our current Victoria Street location, making the transition simple and convenient.

A New Store, A New Look, A New Chapter

Returning to the original Dotty Bridal building feels incredibly special. It’s where this journey began and where the next chapter will unfold.

We’re investing in a fresh new look, an enhanced boutique experience and an exciting future for Peggy Bridal.

To every bride, supporter and member of our community who has been part of our story so far – thank you.

We can’t wait to welcome you home.

Team Peggy x