Find It, Love It, Take It Home
There’s something new happening at Peggy this autumn.
As the seasons change, we’re bringing a fresh feel to the store, with rich autumn tones, timeless ivory gowns and deep red taking centre stage. Romantic, confident and a little unexpected, it feels like the perfect backdrop for a new season of bridal finds.
Because that’s what we love most about Peggy: you never quite know what you’re going to find.
You might walk through the door knowing exactly what you’re looking for. You might have saved hundreds of dresses and have your dream style completely figured out. Or you might have absolutely no idea where to start. And that’s okay.
Sometimes, the dress you fall in love with is the one you weren’t expecting. The one you nearly walked past. The one you try on just to see. The one that looks completely different on than it did on the hanger.
With hundreds of carefully curated one-off sample dresses in store, there’s always something to discover. Our collection is constantly changing, so every appointment brings the chance to find something different. From timeless silhouettes to statement gowns, subtle details to a little more sparkle, you never know which dress is going to catch your eye.
And when you do find it, there’s something rather lovely about knowing it can be yours there and then. Our dresses are off-the-peg, so when you find the one, love it and know it’s right, you can take it home.
Our latest campaign celebrates exactly that feeling: the unexpected bridal find and the excitement of knowing you’ve found your dress.
So this autumn, come with an open mind. Try something you wouldn’t normally choose. Let us pull something for you that you might not have picked yourself. Most importantly, enjoy finding out what makes you feel like you.
Because your dress might be exactly what you imagined.
Or it might be something you never saw coming.
Find it. Love it. Take it home.